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What to include in a company profile

The Business Details

When you begin, gather the details listed below. These items should appear at the beginning of your company profile. Keep them accurate and up-to-date.

  • Company name
  • Established date
  • Physical address per location
  • Phone and fax numbers
  • Website URL
  • Email address

The Company Basics

These items will vary depending on your business type. So, just keep in mind that they may not all apply to your company, but we may include those that do.

  • Description of the business including the mission and/or vision
  • Product descriptions
  • Description of services
  • History, expansion, and growth
  • Public relations
  • Advertising
  • Industry information
  • Safety, health, and environmental policies
  • Core team details
  • Client portfolio

The Highlights

The next set of items also will not apply to every company. These are some of the types of notable achievements and accomplishments that we should include.

  • Awards
  • Certifications
  • Special programs and projects
  • Testimonials
  • News or media recognition

Optional Items

You may see the following items in other company profiles or within the samples and templates below. If you feel that any of these is worthy for your business, then we may include them.

  • Annual sales
  • Financial targets
  • Number of employees
  • Partners
  • Photographs

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